Even if you’re not starting an advertising agency, odds are you or someone at your business is responsible for the company’s ads and marketing. It’s important to brainstorm creative ideas regularly or ...

Blog advertising expenditures have grown 300% in the past year, according to Henry Copeland, president of blogads.com, and blog advertising is still obscenely cheap. In fact, companies can make a ...

The online marketing world is always changing, and keeping up can feel like a lot. New tools pop up, people start using ...

When an ad that appeared on her blog failed to impress, B.L. Ochman provided its purchaser, a television network, some pro bono feedback. "Please don't get me wrong," Ochman writes in an open letter ...

(Springfield, MA) -- On May 26th I began a series of three blogs about "The Business of Advertising Your Business." I have had an interesting time since my radio ads and the blog hit the public ...