The launch campaign conceptualised by Ogilvy India aims to target Genz and Millennials and emphasise the importance of personal hygiene and oral hygiene. Abhishek Jugran, Vice-President – Marketing, ...
In a full-page advertisement published in The Times of India, Dabur Red toothpaste positioned itself as “The Swadeshi Choice,” emphasizing its identity as a product “Made in India. For Indians.” The ...
Dabur India Ltd has recently signed on current youth heartthrob Kartik Aaryan as the face of its newly launched gel toothpaste- Dabur Red Bae Fresh Gel. This extension on the powerhouse mother brand ...
New Delhi [India], July 28: Building on the momentum from their #SwitchToFluorideFree campaign, Dabur Red Paste has taken a bold next step in its campaign to raise awareness about excessive fluoride ...
Dabur has become the second-largest player in the oral care segment in modern trade channels, driven by growth in its Dabur Red Toothpaste and premium brand Meswak. The herbal toothpaste category and ...
New Delhi: Packaged consumer goods company Dabur India Ltd will set up a new manufacturing facility in Tamil Nadu with an initial investment of ₹135 crore. The company plans to scale it up to ₹400 ...
FMCG major Dabur has become the second-largest player in the oral care segment in the modern trade channels, its chief ...