AdCP’s creation is a testament to the fundamental changes AI is driving across all sectors of the advertising industry. While many investments in AI have been in data analysis and campaign ...
Historically, the prevailing assessment of programmatic advertising in the agency world has been that it doesn’t provide the desired transparency in terms of where an ad ran or a clear picture of the ...
New York, NY — [January 6, 2026] —AdExchanger, part of the Chief Marketer Network, today announced the launch of Programmatic AI, a new spring industry event debuting May 18–20, 2026, in Las Vegas.
In this clip from a Streaming Media Connect 2025 debate, Will Programmatic Advertising Overtake Brand/Direct in 2025?, Philo Head of Advertising Partnerships Aulden Kaye Yi discusses the future of ...
Adnuntius, a next-generation advertising and marketing platform connecting publishers and media buyers, has partnered with Cedara, the Carbon Intelligence Platform, to drive sustainability in the ...
SAN JOSE, Calif.—Roku and Comcast’s FreeWheel ad tech platform have expanded their programmatic ad partnership to make Roku content, including The Roku Channel, available to FreeWheel demand-side ...
IAB Europe has released its inaugural Attitudes to Digital Advertising Report, offering a comprehensive snapshot of a ...
It’s no secret that programmatic has taken the advertising industry by storm, but questions continue to be asked over its ability to deliver digital brand campaigns effectively, as was brought to ...
NEW YORK--(BUSINESS WIRE)--Proxima, a data intelligence software company that empowers marketing teams to scale customer acquisition profitably, today announced the launch of their unique DTC segments ...
AI Digital's Mary Gabrielyan discuss with us the findings of The 2026 Media Trends Report for B2B advertising.
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