What we call “pretty” is far less fixed than it feels. Research shows that attraction is shaped by biology, psychology, ...

Many adults believe that they drink alcohol because they genuinely like the taste. However, when I asked someone about their first experience with alcohol, almost always, they would tell me how they ...

We hear a great deal about self-esteem. But what is self-esteem, really? Self-esteem is our opinion of ourselves, based on others' perceptions. So, how is it that we all, or at least many of us, have ...

Magicians have long exploited quirks in our perception of the world to make us experience the impossible. Now, at the MAGIC Lab at the University of Plymouth, UK, psychologist and magician Gustav Kuhn ...