Jerry Lee is a former strategy and operations manager at Google. He left his $198,000 job at Google to build his startup Wonsulting. He said working at Google was like getting a mini MBA, and he had ...

The restaurant industry faced tremendous challenges during the pandemic. As they searched for ways to survive, restaurants simultaneously had to evolve their marketing and operations strategies. Today ...

Just as we have the 4 Ps to describe the overall marketing mix, we require a new model to describe the strategy of content marketing. The content marketing strategy begins with three core pillars: ...

Empowered CSOs, with a broad remit and organizational stature, can wield fact-based insights across a deep network to influence both strategy and operations with respect to sustainability. They can ...

DETROIT — General Motors is creating a commercial growth strategies and operations organization to oversee the automaker's cross-brand retail and fleet sales, electric vehicle operations and ...

I'll cut to the chase: The business strategy you outline as a startup should not be the business strategy you continue using as a growing business. And neither should well-established companies allow ...

Streamlining Human Resources (HR) and payroll operations is more than a mere efficiency upgrade; it's a strategic necessity. With the constantly evolving nature of work, particularly in a world ...

Hill currently serves as the vice president of Chevrolet Global, a position he’s held since November of 2019. Chevy praised Hill’s performance overseeing the mass-market brand, crediting him with ...

General Motors said Monday it is creating a new organization to help identify ways to make more money as the automaker moves into electric vehicles. The new organization, called Commercial Growth ...

Admiral Lisa Franchetti, America’s chief of naval operations or top uniformed naval officer, recently released her first Navy Professional Reading List. The list is solid on the whole. The books ...