This topic is suggests a weird thing that happens in SEO where the distinction between opinion and fact disappears. When a person says “I think” – that’s a signal that what follows is an opinion.

Many search engines rely on structured data to enhance user experiences – and this trend will likely intensify in 2025. For this reason, structured data is no longer a “nice-to-have” but an essential ...

As marketers, we love a great funnel. It provides clarity on how our strategies are working. We have conversion rates and can track the customer journey from discovery through conversion. But in today ...

If you’ve ever wondered how some websites consistently appear at the top of search results while others don’t, you’re not alone. SEO has evolved beyond just keywords and backlinks. What is structured ...

Google said it again - structured data does not help your site rank any better. John Mueller of Google said this on Bluesky, "Structured data won't make your site rank better." He said, all it is ...