The FCC’s Consumer and Governmental Affairs Bureau adopted a Declaratory Ruling, adding demand response alerts to a list of utility communications deemed “closely related” to utility services. As such ...

The Federal Trade Commission is cracking down on abusive tactics from some debt relief services by instituting a number of new rules. Among them is a provision that will bring the Telemarketing Sales ...

For directly ordered products or services, telemarketing received the highest return-on-investment index at 18.2, according to the Direct Marketing Association’s 2005 Response Rate report, released ...

Are you a print subscriber? Activate your account. By Lindsay Rittenhouse - 5 hours 5 min ago By Garett Sloane - 8 hours 43 min ago By Mike Juang - 10 hours 52 min ago By E.J. Schultz - 12 hours 31 ...

NEW ORLEANS — Telemarketing was No. 1 in terms of average response rates and return on investment, according to a study released yesterday by the DMA. The “2004 Response Rate Report” contains data on ...