You finally have users. A few are paying. Some say the product is “cheap,” others ask for discounts, and a couple would probably pay more but you never tested it. Pricing suddenly feels heavier than ...

As AI takes on more business processes, more businesses are having to rethink their approach to fee-charging. The reality is that many traditional time-based pricing strategies are becoming obsolete.

Forbes contributors publish independent expert analyses and insights. Author, professor and founder. Deeply curious about leadership. From the outside it may seem like a simple choice, but pricing is ...

UnitedHealth Group’s pharmacy benefit manager is launching an alternative, value-based drug pricing model it promises will make pharmaceutical spending more predictable. The OptumRx Clear Trend ...

A new program from Optum Rx would offer greater predictability by using a guarantee-based pricing model. Optum Rx announced a new value-based pricing model with an emphasis on predictability and ...

AI is reshaping IT services pricing. “The model no longer reflects how value is created,” Abby Kearns told Newsweek.

GitHub Copilot is moving to usage-based billing on June 1, 2026, prompting user concerns about predictability, model access, monthly credit limits and whether unchanged plan prices will translate into ...

IT decision-makers and people in IT procurement have seen various types of software licensing evolve. On-premise software licensing, normally charged per user or per processor, has moved to a ...