Roblox: Russia Says No, Disney Says No, I Say Yes

Discover why Roblox Corporation is a Buy despite risks, fueled by rapid user growth, expanding revenue, and proactive safety ...

As Hollywood Navigates Roblox and Fortnite, What’s Working — and What Isn’t

Here’s a stat that might shock anyone who isn’t the parent of a Gen Alpha kid: As of October 2025, online gaming platform ...
FIA Formula E

Formula E joins Roblox: Feenix debuts 'Electric Lap'

Formula E and Feenix, a gaming and entertainment studio specialising in immersive Roblox experiences, today announce the ...
Seeking Alpha

Roblox: I Am Buying The -20% Q4 Stock Plunge

Roblox Corporation shares dropped over 20% post-Q4 earnings due to softer DAU trends and below-consensus FY 2025 booking projections, despite meeting guidance. Roblox reported 20% YoY booking growth ...
Ad Age

How to engage Gen Alpha on YouTube, Roblox, Snapchat and TikTok

Are you a print subscriber? Activate your account. By Mike Lacey - 1 hour 1 min ago By Tim Nudd - 1 hour 27 min ago By Garett Sloane - 5 hours 15 min ago By Jon Springer - 8 hours 45 min ago 8 hours ...
Marketing Dive

Walmart winds down Roblox play as metaverse lands in privacy crosshairs

Marketers’ excitement over the metaverse has been, in large part, a demographic-driven story. Gen Z and Gen Alpha have flocked to multiplayer online games including Fortnite, Minecraft and Roblox for ...

An Introduction to Our New Content Series: ‘Born Connected, Gen Alpha and Screen Time’

My Gen Alpha daughter was born in 2016, but sometimes it feels like she’s growing up in a different universe entirely. Her ...
Business Insider

Walmart's metaverse experiments aim to attract 'younger evangelists' from generations Z and Alpha, experts say. Others warn it may be a lot of effort for limited returns.

Walmart launched two immersive experiences with the gaming company Roblox at the end of September. The experiences allow Walmart to interact with younger consumers interested in the metaverse.