Discover why a simple daily checklist can reshape motivation, reduce mental load, and turn small actions into lasting change.

In August 2021, University of Chicago Prof. Oeindrila Dube began reviewing data on a first-of-its-kind police training ...

Health Behavior Science is the study of how individual (e.g., race, age, disability, knowledge), social (e.g., peer-groups), and environmental (e.g., access to parks, worksite wellness programs) ...

In a recent podcast, Richard Shotton unpacked the psychology of sound, showing how radio advertising influences behavior ...

The scientific study of both internal mental processes and observable behavior is known as psychology. It explains activities ...

In just a few years, the world has witnessed major challenges, including the disastrous impact of climate change, political polarization, economic downturns, and violent conflict, as well as a global ...

Suppose someone approaches you on the street with the following proposition: You can receive either cash on the spot or a much larger contribution to your retirement account that likely will yield far ...

Behavioral science is increasingly being applied outside university laboratories to industry settings, making an impact in the real world. I had the opportunity to interview ten leaders paving the ...

For years, government policymakers encouraged workers to increase their investments in tax-free retirement savings. But they were baffled by how many workers were leaving “free money” on the table by ...

As humans, we’re creatures of habit. Whether it’s a daily workout or a daily doughnut, it’s natural for our brains to create routines we follow habitually, be they good or bad. The field of behavioral ...

When it comes to persuasion, whether it’s convincing customers to buy a bottle of whiskey or changing hearts and minds in an election, nothing beats the power of behavioral science. The Fast Company ...