Automation and AI are changing PPC roles. Winning teams now control data infrastructure, measurement, analysis, and experimentation.

Learn how to connect platform ROAS, CRM data, incrementality testing, and marginal ROAS in a continuous marketing measurement cycle.

OpenAI reported $20 billion in annualised revenue for 2025. They’re targeting $125 billion by 2029. The gap between those two ...

Overlapping attribution can inflate channel performance. Learn how tightening the window reduced overlap and increased ROAS ...

For investors seeking sector exposure, this combination of lower cost and higher momentum could make META a more favorable ...

Nvidia’s expanded partnership with Meta Platforms could be a bad omen for Intel. Nvidia NVDA announced on Tuesday that it will deploy more of its Arm-based Grace central processing units in Meta’s ...

Moxie Marlinspike says the technology powering his end-to-end encrypted AI chatbot, Confer, will be integrated into Meta AI. The move could help protect the AI conversations of millions of people.

We’re launching new AI tools for support and content enforcement on our apps to make them work better for you.

Meta is underperforming despite 24% year-over-year revenue growth in Q4 and impressive first-quarter guidance. Management expects 2026 capital expenditures of $115 billion to $135 billion. The stock ...

Meta Platforms, Inc.’s AI spend is boosting Q4 ads and strong Q1 guidance. Click for this META stock update and its stunning new deal with Nebius.