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The NBA may have a tanking problem, but the league’s TV advertisers are as competitive as ever. In fact, regular-season ad performance is on the upswing. EDO data shows that ads that ran during the ...

The Minister of the Federal Capital Territory, Nyesom Wike, on Monday commended Governor Monday Okpebholo of Edo State for laying a foundation for President Bola Tinubu’s re-election through a renewed ...

NEW YORK--(BUSINESS WIRE)--EDO, the TV outcomes company, today announced the launch of ChatEDO, a new conversational AI agent that makes EDO’s massive database of TV advertising activity and outcomes ...

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After nearly four years of wide-scale renovations, one of Tokyo’s premier museums is finally reopening this spring. The Edo-Tokyo Museum, which focuses on the history of Edo (what Tokyo was called ...

EDO, the TV outcomes company, announced the launch of EDO Always-On, a new cross-platform measurement offering designed to deliver automated, scaled performance data directly into media partners’ ...

Video ad measurement rivalry is so fierce, it’s spilling from the boardroom to the courtroom. Last week, a jury in California awarded $18.3 million to video measurement firm iSpot to resolve its ...

EDO, an advertising technology firm co-founded by actor and filmmaker Edward Norton, has been found liable for breach of contract by a federal jury. The company must pay $18.3 million in damages to ...

This coal plant in central Pennsylvania, once the largest in the state, was shuttered in 2023 after powering the region for over 50 years. Earlier this year, wrecking crews blasted the plant’s cooling ...

In a rural pocket of northeastern Louisiana, Meta is building a $30 billion data center called Hyperion. The project highlights an opaque system of financing that's fueling fears of an AI bubble. Meta ...