You’re asking the wrong pain questions 👇 Most salespeople stay at surface level: “Why do you want to lose weight?” “Why do you want more money?” Then the prospect says “let me think about it.” Because surface pain doesn’t close deals. Deep pain does. The 4 levels of sales pain: 🔹 Level 1: Surface desires “Why do you want this?” → Everyone asks this. Weak. 🔹 Level 2: Emotions “How does this problem make you feel?” → Better, but not enough. 🔹 Level 3: Consequences “What happens if nothing chan
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